10 Reasons Your Freelance Career is Failing

If your freelance business isn’t where you want it to be, then it’s time to own up to your choices and make a change.
Here are 10 reasons your freelance career is failing. If you want to turn it around, then it’s up to you.
Consider this your “tough love” article of the week.

1. You know your craft, but not your business.

Sure, you’re an excellent artist or a skilled tradesman. You understand your task and you can do it well.
But you don’t understand marketing or sales or any of that other business stuff.
Guess what? It’s on you to figure it out. Learning new skills and adapting to the environment is part of the job.
You can either sit around and complain that less-skilled freelancers are beating you out because of “stupid marketing tactics” … or you can read some books, try some new things, and play the game.

2. You’re lazy.

Sorry. That’s not what you want to hear. And it’s not what I want to say.
But most of the time, it’s the truth.
Your business isn’t growing because you want to sleep in. Your business isn’t growing because you want to take Saturday off. Your business isn’t growing because you want to watch TV for two hours every night. Basically, you’re too lazy to build a business.
Don’t act like there isn’t enough time. Time doesn’t change. You can’t create more or less of it. You can only choose to use it better.

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