I Coach Creatives: NYT: Amazon Rewrites the Rules of Book Publishing

Monday, October 17, 2011

NYT: Amazon Rewrites the Rules of Book Publishing

SEATTLE — Amazon.com has taught readers that they do not need bookstores. Now it is encouraging writers to cast aside their publishers.

[...] Amazon has started giving all authors, whether it publishes them or not, direct access to highly coveted Nielsen BookScan sales data, which records how many physical books they are selling in individual markets like Milwaukee or New Orleans. It is introducing the sort of one-on-one communication between authors and their fans that used to happen only on book tours. It made an obscure German historical novel a runaway best seller without a single professional reviewer weighing in.

via NYT

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Monday, October 17, 2011

NYT: Amazon Rewrites the Rules of Book Publishing

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